Over the last year or so, we’ve been working on moving the websites of 311 government agencies and arms length bodies onto GOV.UK, as part of the transition towards a single online platform for all government services.
Over the last couple of months we’ve run search engine optimisation and analytics workshop sessions for content designers in government departments and agencies.
In the content team we’ve developed new theme dashboards that give us a page-level indication of GOV.UK mainstream content performance. These dashboards are useful to everyone in GDS, as GOV.UK user data can reveal how people interact with government services, …
When it comes to improving our offering, looking at what people search for on GOV.UK is one of the best ways we can understand what you want from government information. The search box allows you to articulate what you want …
The New Zealand Government Online team has released a sneak preview of their new beta, designed to replace newzealand.govt.nz. Their design mockups look vaguely familiar: Several GOV.UK makers have given the team advice, covering everything from department directory data to …
The search engine optimisation landscape is changing. As I have blogged previously, we are doing our best to make sure we use the same search terms as our users to make content easier to find. Now that Directgov and Business Link are …
A few months ago I wrote about how we're using search analytics and SEO (or Search Engine Optimisation for all the non-robots out there) to make sure that people get the right answer quickly when they look for government information using …
At GDS we’re using search data to inform every aspect of content production. It’s no dry data analysis though, search logs reveal surprising insights about what people really want. Lana Gibson, Product Analyst at GDS, explains how understanding search behaviour …
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