Skip to main content

Content design

You can find more information about content design as a profession in the Digital, Data and Technology Capability Framework.

Writing for a citizen isn’t the same as for a customer

Posted by: , Posted on: - Categories: Content design, GOV.UK

I’ve written web content for everyone from huge corporations to one-person start ups, and from small charities to central government departments. But for the last few months I’ve been writing ‘citizen-facing’ content (ie for the public, rather than policy-makers and …

If content is king, who rules our land?

As Sarah Richards has already said, the citizen beta of GOV.UK is as much about radical simplicity in words as it is about design and back-end innovation. In a few murky corridors, clarity is still considered heresy. Alan Maddrell, Content …